Innovation for Society and Business is an annual conference focused on diverse fields. Each year latest trends considering society and new issues are discussed in the new theme.  The conference theme this year focuses on “Technology in a New Normal Perspective”. ISB -2023 is organized and supported by European International Research Academy (EUIRA). EUIRA is a professional organization that conducts research conferences, provides research facilities, and conducts workshops in the field of Management, Technology, and Science. EUIRA is a leading professional organization that works to advance and promote research in the fields of Management, Technology, and Science. It provides research facilities, conducts workshops and conferences to facilitate knowledge sharing between members. It also offers various services like providing mentorship, guidance for career development, and organizing activities for the benefit of its members. EUIRA is an invaluable resource for professionals in these fields who seek to stay abreast with the latest developments. To support the research, EUIRA aims to embark on interdisciplinary discussions on voguish research approaches, the latest research findings and practical experiences. EUIRA is strongly committed to promoting global communication, knowledge sharing, and a strong bonding among the scholarly community. Therefore, EUIRA offers a unique platform for professors, experts, researchers, students, scholars, professionals and interested individuals to exchange and discuss the latest scientific inquiries, methods, and achievements on novel research and discoveries with each other.